It was 1978. Getting a great steak at home or even at a restaurant was hit or miss. The Certified Angus Beef® founders said, “You know what? We can do better. We can lay down a set of uncompromising standards for taste and then find the best Angus ranchers to help us.” 

The eventual result was the Certified Angus Beef® brand, the heartland’s first premium brand of beef. A veritable who’s who of ranchers, along with Dr. Bob VanStavern, a renowned meat scientist from The Ohio State University, helped develop the uncompromising set of standards that are still part of the brand’s foundation today.

Video: The Brand that Changed Beef

Resource: Video Worksheet

Resource: Focus on Health

Resource: Beef Culinary Center

Website: Certified Angus Beef